Case study
Hat & Apparel Store Redesign
A hat and apparel store with thousands of products needed a fresher look. I redesigned the whole homepage with a new visual theme, banners, sections and collection groups.
With thousands of items, shoppers needed an easier way to find the right hat. I set up custom categories using tags and automated rules, so products land in the right place without sorting them by hand. I also made custom images to promote specific products.
Each key category got its own hero image in a shared visual style, so the store feels consistent from page to page. I also built a custom embroidery order form for a specific group of customers.
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